SEO · AI Search · Growth Marketing
Help your next customer find you.
WoofRank helps businesses improve their visibility on Google and across AI search, with SEO, content and growth strategies built around how customers discover and choose a brand.
What we do
Choose the support your business needs.
From technical fixes to content and campaigns, start with the work that supports your next business goal.
SEO
Improve how search engines access your website and how well your pages answer customer searches. Technical SEO, keyword research, content and internal linking work together around relevant opportunities.
AI search optimization
Understand how AI answers describe your category and brand. Strengthen the content, business information and supporting sources that can help customers discover you through AI search.
Performance marketing
Plan and refine paid campaigns around your objectives, with tracking, landing pages and ongoing optimisation supporting each campaign.
Growth marketing
Connect content, customer journeys and measurement to identify where people lose interest and what could help them take the next step.
How customers discover you
Your visibility should work across search and AI answers.
A customer might search Google, compare suppliers or ask an AI tool a question before visiting your website. Clear information, useful content and an accessible site help your business make sense wherever that research begins.
- Be discoverable.
- Explain your value.
- Make the next step easy.
Who we help
Built around how your customers buy.
Service businesses
Help people understand what you offer, where you operate and how to enquire or book.
Ecommerce brands
Connect product and category pages with customer searches, useful buying information and a clear route to purchase.
B2B and SaaS businesses
Support buyers researching a problem, comparing options and deciding whether to request a conversation or demo.
What you can expect
See what the work looks like.
A useful recommendation explains the issue, why it matters and what to do next. Here is an example of how a finding becomes an action.
| Finding | A service page does not clearly state the locations it serves. |
|---|---|
| Why it matters | Visitors may be unsure whether the service is available in their area. |
| Recommended action | Add accurate service-area information and a relevant contact route. |
| Suggested owner | Content and website team. |
| Validation | Check the published page for accuracy and test the enquiry route. |
Our approach
A clear plan, from the first review to the next decision.
- 01
Discover
Understand your business, audience and current website.
- 02
Prioritise
Identify what matters most, what depends on other work and where to begin.
- 03
Implement
Turn agreed priorities into changes, with responsibilities and progress made clear.
- 04
Review
Assess the available evidence, explain what changed and refine the next priorities.
Insights
Understand your next marketing decision.
Practical guides to search visibility, AI discovery and website improvement.
How to check whether ChatGPT recommends your brand (a 30-minute method)
A 30-minute method to check whether ChatGPT mentions, cites or recommends your brand: real buyer prompts, a scoring table and a crawler check.
llms.txt: what it is, who reads it, and whether it matters in 2026
llms.txt is a Markdown map of your site for AI systems. Google says it does not affect AI visibility. What it is, who reads it, and whether to add it.
What is Answer Engine Optimization (AEO)? Definition and examples
Answer Engine Optimization (AEO) explained: what answer engines do with your page, how it differs from SEO, and how to measure it.
FAQ
Before we get started
What can WoofRank help with?
SEO, AI search optimization, performance marketing and growth marketing. The starting point depends on your website, audience and business objectives.
Can we start with one service?
We can discuss a focused scope around your immediate priority and identify any related work it depends on.
What is AI search optimization?
It is work to improve how your business can be discovered and understood through AI-generated answers. It can include content, technical access, consistent business information and reviewing relevant mentions and citations. Placement is not guaranteed.
How will progress be measured?
Measures should match the agreed scope and available tracking. They may include relevant search visibility, qualified enquiries, website behaviour and sampled AI mentions or citations. Reporting should explain the period, source and limitations of each measure.
What should I share when contacting you?
Your website, what your business offers, your target markets and the main goal or problem you want to discuss.
Next step
Let's find the right next step for your business.
Tell us about your website, your customers and what you want to improve. We can discuss where focused marketing work could make a difference.